Sanibel Boutique Inn
A 32-key island inn rebuilt its bedding, bath, and welcome-amenity textile program with Sburq — and held replenishment cadence through hurricane-season disruptions that knocked their previous vendor offline for six weeks.
The starting position
Three suppliers, three invoices, three different fabric philosophies. The bath towels were pilling after two months. The sheet sets were a 200-thread-count percale that the housekeeping team disliked because the fitted sheets didn't reach the corners of the 17-inch-deep mattresses. The welcome-amenity throws were the most photogenic item in the room and also the lowest-quality textile in the building.
James wanted to consolidate to one supplier and upgrade the fabric quality without doubling the program cost. The math was tight.
What we changed
We built him a three-rotation program: Heritage Percale sheet sets (300 TC, 17″ pocket) for 32 keys in three rotations (96 sets total), Sateen duvet covers in two rotations, and Waffle Cotton blankets in single rotation for shoulder seasons. Bath program switched to our oversized service-weight bath towels at 32×64″ in two rotations per key.
Welcome-amenity textiles became a waffle cotton throw and a small linen pouch with the property's monogram embroidered at corner. The pouch holds locally-sourced amenity items — the throw and pouch combined became Instagram-bait, which the inn's marketing director confirmed.
Hurricane season test
In September 2024, Hurricane Helene knocked out a chunk of the Florida hospitality supply chain for nearly six weeks. The inn's previous bath-towel vendor was offline. Because James had consolidated under our program — and because we hold roughly 40% extra inventory for our recurring accounts — we shipped his replenishment two days early and added an extra rotation of bath towels at no upcharge. He never ran low.
"Marta sends me a six-month forecast every February and we just confirm it. It's the easiest line item in our F&B budget — and when hurricane season hit, she covered us without me having to ask."
— James Whitaker, Owner, Sanibel Boutique Inn
Results, eighteen months in
- Vendors consolidated: 3 → 1
- Sheet rotations per key: 1.5 → 3 (within original budget)
- Housekeeping complaints about fitted sheets: monthly → zero
- Hurricane-season stock outs: 0
- Year-over-year textile program cost increase: 4% (despite quality upgrade)